What is bootcamp style learning? I learned this two years ago when I went to a coding bootcamp (and sucked for about five of the six months!). My modified definition is, frequent, short bursts of activity, that you can do when you want, when you have 15 or 20 minutes to focus on growing your brain. And then once a week, a small group gets together via the web to practice what they have learned.
Before you can find more customers, you need to know who your ideal customers already are. And not just know their names and their production, but who they really are. What are their challenges? How they are measured?How do you fit into their picture? Once you have a clear idea of who your very best customers are — then you can figure out how to identify and target others just like them.
If you do not have the time or interest in spending a lot of time learning useless apps, then I will share briefly here some reviews of some of the useful apps I have come across that simply help me, in one way or another, sell more stuff.
In my never ending quest to help salespeople automate whatever they can (because used wisely, it is always a friend), I thought I should bring up the concept of lead nurturing. Prospecting emails is one of the most popular topics in my training class, Influencer Sales. I cover some key points around how influencers prospect
I have a section in my sales training class on business writing where I teach that our target grade level for writing should be between 6th and 8th grade. I am always met with disbelief, shaking heads, and sometimes outright, “I think you might have gotten this one wrong.”
We all know we must find some way to measure new skills after any training class. Mystery shopping can be effective if the students agree with the measurement. If you measure a set of skills that a salesperson doesn’t believe will close more sales, you will be frustrated with your shopping results.
Set up templates with your most frequently asked questions and responses so you don’t need to start from scratch every time. Make it easy on yourself to respond quickly and you will. Make it difficult and you will procrastinate and lose the business. Your choice.